CONNECTED
FIELDS OF PRACTICE.

Learn directly from people and their contexts.

Shape products, flows and decisions around people’s needs.

Design the complete system behind an experience.

Decide what matters and where to focus.

Generate and develop possible directions.

Organise content so people can find and use it.

Structure collaboration and shared decisions.

Make ideas tangible enough to learn from.

Test assumptions and solutions with evidence.

Connect design decisions to business models.

See the relationships that shape a problem.

Define how people use an interface, step by step.